Our Services » B2C Representation
 
Integrated Marketing
The company also provides a variety of marketing services on a retainer &/or à la carte basis such as;
  • Marketing audits,
  • Research, customer profiling, logical framework exercises, feasibility studies,
  • Strategy design and marketing plan development,
  • Brand development and positioning,
  • Tourism policy review and development,
  • Tourism board creation or re-structuring,
  • Hotel Classification Scheme recommendations and implementation.
  • Pre-campaign testing and post campaign analysis.

 

And in conjunction with our partner creative design and media buyer agencies:  
  • Design & production management; corporate identity, advertisements, brochures, direct mail pieces, press packs, CD's.
  • Advertising planning and campaign management:
Image building &/or call to action/response driven advertising and direct marketing campaigns incorporating brochure panels, advertorials, website banner ads, magazine insertions and billboard, bus, tube or taxi advertising.
Web-site promotion  
ADVERTISING AND DIRECT MARKETING
We produce call to action advertising and direct marketing campaigns which include a combination of Advertorials, Brochure Panels, Bus/Taxi/Tube banners. Website banners, inserts and traditional ads.
Brochure and Magazine Production
From the initial creative concept through the production processes of design, copy writing, photography and printing, we ensure an effective document is produced which illustrates your offer in an appealing way.
Exhibition Stands- Design, Build and management
Exhibitions are an excellent platform to meet potential clients and old friends alike. We will manage the design and build a structure which will welcome both, and, equally importantly, provide a space where your staff feel comfortable and motivated.
Promotional Items
From exhibition giveaways to premium gifts we will suggest a range of products which are suitable. By purchasing directly from manufacturers we will make your "cost per item" budget stretch a long way.
Web Site Design and Upkeep
A web site is equivalent to putting an "open 24hrs a day" sign on your front door. Like any shop, if any visitors are unimpressed with your merchandising they will not return. Our involvement guarantees you an engaging, fun, informative site with genuinely inter-acitve choices.
CD Multimedia Presentations
The interactive features of a CD presentation will enhance your sales and marketing performance. It is an opportunity to give enquirers a demonstration of your capabilities using sound and visuals which few other media can watch. Working in collaboration with you, we will devise a series of menus and signposts which ensure viewers can navigate the disk to find the information they require quickly.
   
   
Consumer Shows  

FR has built, managed and exhibited at consumer shows for years, specializing initially in the World Travel market, producing stands for India property show in Bahrain . We have years of knowledge for maximising consumer show presence, utilizing celebrities, sampling activities, audio / visual initiatives as well as providing key support staff at competitive rates.

   
   

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